Introduction to equity crowdfunding

Reward-based crowdfunding has received a lot of attention in recent years. But if you'd rather attract serious investors and spend less time thinking up gimmicks and less of your startup capital paying for them equity crowdfunding may well be your best option. This no-nonsense seminar with Ricardo Sequerra of top equity crowdfunding site Seedrs explains all about the equity crowdfunding model, which enables entrepreneurs to sell shares in their company directly to investors.