Help promote your brand or business with help from Twitter experts David Schneider and David Levin
When you only have 140 characters to express yourself, you have to make every one count. Learn how to construct effective tweets with impact and personality at this entertaining one-day masterclass with comedian David Schneider@davidschneider (The Day Today, I'm Alan Partridge) and David Levin, the professional Twitter expert behind high-profile accounts including @BBCTheVoiceUK, @BBCApprentice and @The_Dolphin_Pub, co-founders of That Lot social media agency.
Whether you're tweeting for a brand, business or even yourself, you'll learn new ways to connect with your audience and win followers. The course also features social strategy tips from making hashtags work for you to making the most of analytic tools, as well as instruction in advanced Twitter formats such as live-tweeting, and a special session from Twitter UK on best practice for businesses.
Course description
This course features techniques for writing memorable, topical tweets and getting them noticed by a wider audience. The topics covered include:
- Overview of what works for brands, companies and individuals
- Your Twitter homepage
- Tone of voice – the essential Twitter tool
- How to tweet – the mechanics of good tweets, retweets and replies
- Writing the perfect tweet – tweeting with impact, humour, personality
- Boosting your popularity – working the hashtags, getting trending, virals
- What not to tweet and the dangers of Twitter
- Advanced Twitter formats: live-tweeting, quizzes, working the hashtags, getting trending, virals
- Improve your social strategy – using Tweetdeck and analytic tools
- Vine – how to use these increasingly influential 6-second videos to market your brand or business
This course is for you if...
- You want to build your brand or expand business through social media
- You tweet as part of your job – for instance, in PR or marketing – and want to make your tweets and Twitter strategy more effective
- You want to make your personal Twitter account more interesting, entertaining or popular
- You just want to understand what all the fuss is about with Twitter, and whether or not it can do anything for you
Tutor profiles
David Schneider is best known for his collaborations with the likes of Armando Iannucci and Steve Coogan. Schneider is an actor, writer, director and Twitter obsessive with over 150,000 followers.
David Levin is a professional tweeter responsible for accounts such as @BBCTheVoiceUK, @BBCApprentice as well as numerous brand and company accounts. Together with David Schneider, he now runs That Lot, a company dedicated to helping brands and businesses use social media with impact, humour and personality.
Book now
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Details
Date: Monday 9 June 2014
Times: 6.30pm–9.30pm. Check-in begins 30 minutes before the start time.
Location: The Guardian, Kings Place, 90 York Way, London N1 9GU
Price: £49 (includes VAT, booking fee and refreshments)
Event capacity: 100
Dress code: There is no dress code for Masterclasses. Please dress however you feel comfortable.
To contact us, click here. Terms and conditions can be found here.
Returns policy
Tickets may be refunded if you contact us at least 7 days before the course start date. Please see our terms and conditions for more information on our refund policy.